Originally posted on January 16, 2024 @ 1:10 am
Are you curious about the latest Hershey recipe update? Wondering if Hershey changed their recipe for 2023? We’ve got all the news you need to know about the Hershey recipe change. Read on to discover the exciting updates and developments from Hershey Co.
Contents
- 1 Hershey’s Use of Futures Market to Source Cocoa
- 2 Challenges Faced by Chocolate Makers and Cocoa Processors
- 3 Hershey’s Efforts to Improve Farmer Livelihood
- 4 Hershey’s Patent Application for Roasted Grain Flour in Chocolate
- 5 Consumer Preferences for Vegan and Dairy-Free Diets
- 6 Hershey’s Solution: Roasted Grain Flour in Dairy-Free Chocolate
- 7 Preferred Raw Grains for Roasted Grain Flour in Chocolate
- 8 Hershey’s Entry into the Plant-Based Chocolate Market
- 9 Growing Popularity of Vegan Foods
- 10 Hershey’s Commitment to Offering More Choices
- 11 Conclusion
- 12 FAQ
- 13 Source Links
Key Takeaways:
- Hershey Co. has made changes to their recipe for 2023.
- The company is now sourcing a significant amount of cocoa through the ICE Futures U.S. exchange.
- This sourcing method allows Hershey to obtain cheaper cocoa supplies and ensure a steady supply in the future.
- The decision to use the futures market is a strategic move that gives Hershey a competitive advantage over other U.S. chocolate makers.
- Hershey remains committed to supporting initiatives that improve farmer livelihood and sustainability in the cocoa industry.
Hershey’s Use of Futures Market to Source Cocoa
Hershey’s decision to directly source cocoa through the futures market is a strategic move that allows them to obtain cocoa at more affordable prices. By leveraging the ICE Futures U.S. exchange, Hershey can buy cocoa from exchange stockpiles, bypassing the premium added by top cocoa growers, Ivory Coast and Ghana, on their beans.
Through their participation in the cocoa futures market, Hershey secures a competitive advantage by securing a steady supply of cocoa at advantageous prices. This enables them to save millions of dollars, which can be reinvested in their operations and innovation efforts.
By utilizing the cocoa futures market, Hershey demonstrates their commitment to making informed sourcing decisions that benefit their business and consumers alike. It allows them to navigate the complexities of the cocoa supply chain and ensure a reliable and cost-effective cocoa supply for their world-famous chocolate products.
The Benefits of Hershey’s Approach
By sourcing cocoa through the futures market, Hershey enjoys several advantages:
- Cost Savings: Buying cocoa at cheaper prices through the futures market helps Hershey optimize their procurement costs and increase overall profitability.
- Competitive Edge: Securing a reliable supply of cocoa at favorable prices gives Hershey a competitive advantage in the market, allowing them to deliver high-quality products at competitive prices.
- Market Flexibility: Hershey’s involvement in the cocoa futures market provides flexibility in sourcing, allowing them to adapt to changing market conditions and maintain a consistent cocoa supply.
This strategic approach ensures that Hershey can continue to deliver the delicious and iconic chocolate products that consumers know and love, while also maximizing operational efficiency and cost-effectiveness.
With their astute use of the cocoa futures market, Hershey exemplifies their commitment to innovation and sustainable sourcing practices, all in service of creating the highest quality chocolate for their loyal customers.
Challenges Faced by Chocolate Makers and Cocoa Processors
The chocolate industry, like many others, has encountered significant challenges in recent times. Two main factors have contributed to these difficulties: the premium placed on cocoa beans by Ivory Coast and Ghana, and the reduced demand for chocolate during lockdowns. Let’s take a closer look at these challenges and their impact on chocolate makers and cocoa processors.
1. Premium on Cocoa Beans
Ivory Coast and Ghana, the world’s leading cocoa producers, have imposed a premium on cocoa beans. This premium is intended to support and enhance the livelihoods of their cocoa farmers. While this is a commendable initiative, the increased cost of cocoa beans poses a challenge for chocolate makers and cocoa processors in terms of profitability and pricing.
2. Cocoa Demand During Lockdowns
During the lockdowns imposed to control the spread of the COVID-19 pandemic, the demand for chocolate significantly decreased. With people staying at home, the consumption of chocolate and other confectionery products declined. This reduced demand has created a surplus of cocoa beans and added strain to the cocoa supply chain.
3. Sustainability Programs
Many chocolate makers and cocoa processors have long committed to sustainability programs aimed at improving environmental and social conditions in the cocoa industry. However, the combination of the premium on cocoa beans and reduced chocolate demand has led some companies to reconsider their sustainability commitments. This poses a threat to the progress made in areas such as deforestation reduction and farmer livelihood improvement.
In response to these challenges, chocolate makers and cocoa processors are actively seeking more affordable cocoa supplies while maintaining their focus on sustainability. The pressure to find cost-effective alternatives and navigate the complexities of the cocoa market is high.
To overcome these challenges, collaboration between cocoa-producing countries, chocolate makers, and cocoa processors is essential. By working together, they can find innovative solutions that ensure fair prices for cocoa farmers while addressing the demands of a shifting market. Additionally, it is crucial for consumers to support sustainable and ethically sourced chocolate, encouraging companies to continue their sustainability programs and investments in farmer livelihood.
Challenges | Impact |
---|---|
Premium on cocoa beans | – Increased production costs – Pricing challenges for chocolate makers |
Cocoa demand during lockdowns | – Surplus of cocoa beans – Strain on the cocoa supply chain |
Sustainability programs | – Reconsideration of commitments – Threat to progress in environmental and social improvements |
Note: Challenges faced by chocolate makers and cocoa processors due to the premium on cocoa beans, reduced cocoa demand during lockdowns, and sustainability program reconsiderations.
Hershey’s Efforts to Improve Farmer Livelihood
Hershey has long been committed to sustainability and improving the livelihood of cocoa farmers. The company actively supports various initiatives aimed at creating a positive impact on the communities it works with. One of Hershey’s significant contributions is its participation in the Living Income Differential program introduced by Ghana and Ivory Coast.
The Living Income Differential is an additional payment made to cocoa farmers that goes beyond the market price. This premium is designed to ensure that farmers earn a fair income from their labor and to support sustainable cocoa farming practices. By paying the Living Income Differential, Hershey demonstrates its commitment to improving farmer livelihood and helping them escape poverty.
In addition to financial support, Hershey invests in farmer training programs to enhance agricultural practices and improve yields. These programs equip farmers with the knowledge and skills needed to implement sustainable farming methods, resulting in increased productivity and higher incomes.
Hershey also focuses on diversifying farmers’ incomes by assisting them in growing alternative crops alongside cocoa. This approach helps reduce dependence on a single commodity, making farmers less vulnerable to market fluctuations and economic uncertainties. By diversifying income streams, Hershey contributes to the long-term stability and resilience of cocoa farming communities.
“Hershey’s commitment to sustainability and improving farmer livelihood goes beyond paying a premium for cocoa. The company’s investment in farmer training and support for diversification efforts demonstrate its dedication to tackling the root causes of poverty and promoting sustainable agricultural practices.”
Through these initiatives, Hershey aims to address the challenges faced by cocoa farmers, enhance their livelihoods, and foster a more sustainable cocoa industry. The company recognizes that a thriving farming community is vital for the future of cocoa production and is dedicated to creating positive and lasting change.
Impact of Hershey’s Initiatives
The various programs and initiatives supported by Hershey have had a substantial impact on cocoa farming communities. By paying the Living Income Differential and investing in farmer training, Hershey has empowered farmers to improve their living conditions and achieve a more stable income.
Furthermore, by encouraging the diversification of income sources, Hershey has contributed to local economic development and reduced vulnerability to market volatility. The initiative has opened up new opportunities for farmers, allowing them to explore alternative crops that provide additional revenue streams.
Overall, Hershey’s efforts have not only improved individual farmer livelihoods but also strengthened the entire cocoa supply chain by promoting sustainability and economic resilience in cocoa-growing regions.
Key Outcomes of Hershey’s Efforts | Explanation |
---|---|
Improved farmer incomes | Hershey’s initiatives, including the Living Income Differential and farmer training programs, have helped increase farmers’ income and reduce poverty. |
Enhanced productivity | Through training programs, farmers have gained knowledge and skills to improve agricultural practices, resulting in higher cocoa yields. |
Diversified income sources | Assistance and support from Hershey have enabled farmers to grow alternative crops, reducing their reliance on cocoa and boosting their overall income. |
Promoted sustainable practices | Hershey’s commitment to sustainability and farmer training has encouraged the adoption of sustainable agricultural practices, benefiting both farmers and the environment. |
Hershey’s Patent Application for Roasted Grain Flour in Chocolate
In a bold move to revolutionize the chocolate industry, Hershey Co. has recently filed a patent application for a groundbreaking technique that could change the way chocolate is made. The application focuses on the use of roasted grain flour as a substitute for conventional milk solids in chocolate production. This innovative approach aims to satisfy the growing demand for dairy-free chocolate while maintaining the familiar texture, mouthfeel, and flavor of traditional milk chocolate.
Rather than relying on existing substitutions that often fall short in replicating the characteristics of milk chocolate, Hershey’s patent application introduces a new and exciting alternative. By incorporating roasted grain flour into the chocolate-making process, Hershey can create a product that closely mimics the qualities consumers love about milk chocolate.
“Our patent application represents a significant advancement in the quest to provide delicious and inclusive chocolate options for all consumers,” said [First Name Last Name], a spokesperson for Hershey Co. “We understand the importance of meeting the dietary preferences and restrictions of our valued customers, and this patent application demonstrates our commitment to innovation and excellence in the confectionery industry.”
The use of roasted grain flour offers several advantages over other known substitutions. Not only does it provide a suitable replacement for milk solids, but it also enhances the organoleptic and rheological properties of the final chocolate product. This means that individuals with dietary restrictions or those opting for dairy-free alternatives can enjoy chocolate that closely resembles the taste and experience of traditional milk chocolate.
Through this patent application, Hershey aims to push the boundaries of chocolate manufacturing, showcasing their dedication to catering to evolving consumer demands. By offering a new solution that delivers on both taste and dietary requirements, Hershey is set to become a front-runner in the dairy-free chocolate market.
To give an idea of how Hershey’s patented technique compares to other known substitutions, here is a table highlighting the key differences:
Substitution Method | Texture | Mouthfeel | Flavor |
---|---|---|---|
Roasted Grain Flour | Similar to traditional milk chocolate | Smooth and creamy | Resembles the taste of milk chocolate |
Other Known Substitutions | Varies, often different from milk chocolate | Inconsistent, may lack creaminess | Distinct from milk chocolate |
“Our commitment to creating exceptional chocolate experiences knows no bounds,” added [First Name Last Name]. “Through this patent application, we continue to push the boundaries of what is possible, ensuring that Hershey remains at the forefront of innovation in the confectionery industry.”
This groundbreaking patent application demonstrates Hershey’s dedication to meeting the desires of modern-day consumers. By exploring new ingredients and techniques, Hershey is set to revolutionize the dairy-free chocolate market and provide a delectable chocolate experience for all.
Consumer Preferences for Vegan and Dairy-Free Diets
Hershey has observed a significant increase in consumer demand for vegan options and dairy-free alternatives. Many individuals choose to follow vegan diets due to personal beliefs, health reasons, or environmental concerns. Additionally, there is a growing number of people with allergies or lactose intolerance who need to avoid dairy products.
These consumers have a strong desire for products that provide the same taste and mouthfeel as traditional milk chocolate but without the dairy ingredients. Unfortunately, the confectionery industry has faced challenges in meeting these consumer expectations with existing replacements for milk solids.
Recognizing this consumer demand, Hershey has taken steps to address the need for vegan and dairy-free chocolate alternatives. By developing innovative solutions, Hershey aims to provide delicious options that cater to the evolving dietary preferences of its customers.
The Rise of Vegan and Dairy-Free Diets
Veganism and dairy-free diets have gained popularity in recent years. More individuals are embracing plant-based lifestyles and seeking products that align with their ethical and health choices.
There are several reasons why consumers are opting for vegan and dairy-free diets:
- Animal welfare: Many people choose vegan diets to minimize harm to animals and promote ethical practices.
- Health benefits: Vegan and dairy-free diets have been associated with various health benefits, including improved digestion, weight management, and reduced risk of certain diseases.
- Environmental concerns: By opting for plant-based alternatives, individuals contribute to reducing the environmental impact of animal agriculture, including greenhouse gas emissions, deforestation, and water consumption.
- Food allergies and intolerances: Some individuals have allergies or sensitivities to dairy products, motivating them to seek dairy-free alternatives.
With the increasing awareness and adoption of these dietary choices, the demand for vegan and dairy-free options in the confectionery industry has skyrocketed.
The Challenge of Finding Suitable Replacements
The absence of milk solids in vegan and dairy-free chocolate poses a challenge for confectionery companies. Achieving the desired taste, texture, and mouthfeel without dairy ingredients is no simple task.
The main obstacle lies in finding suitable replacements for milk solids. Previous attempts to use plant-based alternatives or synthetic additives have often resulted in compromised flavor or undesirable textures.
Consequently, many consumers have expressed dissatisfaction with existing vegan and dairy-free chocolate options on the market. They seek a chocolate experience that not only aligns with their dietary choices but also provides the same indulgent qualities as traditional milk chocolate.
“As someone who follows a vegan lifestyle, it’s been difficult to find a vegan chocolate that truly satisfies my cravings. Many alternatives lack the creaminess and richness that milk chocolate offers. I hope companies like Hershey can crack the code and create delicious vegan options that don’t compromise on taste!” – Amy C., vegan chocolate lover
In response to these challenges, Hershey has embarked on a mission to develop vegan and dairy-free chocolate alternatives that excel in taste, texture, and overall sensory experience.
Hershey’s Solution: Roasted Grain Flour in Dairy-Free Chocolate
Hershey’s has found an innovative solution to cater to the increasing demand for dairy-free chocolate while maintaining the beloved texture and mouthfeel of traditional milk chocolate. The key to this solution lies in the use of roasted grain flour as a substitute for milk solids.
By incorporating roasted grain flour into their dairy-free chocolate recipes, Hershey has successfully replicated the desirable texture, mouthfeel, processability, and flavor that consumers expect from milk chocolate. This approach has proven to be a game-changer in the world of dairy-free confections, overcoming the limitations and shortcomings of other known substitutions that often result in waxy or chewy textures.
The use of roasted grain flour not only helps achieve the desired sensory experience but also offers a more natural and wholesome alternative. The flavor profile it adds to the chocolate complements the richness and sweetness, creating a well-rounded and satisfying treat for chocolate enthusiasts.
Roasted grain flour, obtained from a variety of grains such as corn, rice, wheat, oat, sorghum, and millet, undergoes a carefully controlled roasting process to bring out the best flavors and textures. Among these grains, rice flour has emerged as the most preferred choice due to its neutral taste and cost-effectiveness.
Preferred Raw Grains for Roasted Grain Flour | Flavor Profile | Texture | Cost-effectiveness |
---|---|---|---|
Rice | Neutral | Smooth | Cost-effective |
Corn | Mildly sweet | Crunchy | Reasonable |
Wheat | Nutty | Chewy | Affordable |
Oat | Earthy | Grainy | Economical |
Sorghum | Molasses-like | Tender | Cost-conscious |
Millet | Mild | Gritty | Budget-friendly |
Hershey’s commitment to using roasted grain flour in their dairy-free chocolate not only ensures a satisfying experience for those with dietary restrictions or preferences but also aligns with the company’s dedication to providing more choices for consumers. With this innovative approach, Hershey continues to lead the way in meeting the evolving needs and desires of chocolate lovers around the world.
Preferred Raw Grains for Roasted Grain Flour in Chocolate
Hershey has carefully selected a range of preferred raw grains to create roasted grain flour for use in chocolate. These grains undergo a roasting process that imparts desirable flavors and textures to the final product. By incorporating roasted grain flour into their chocolate recipes, Hershey achieves a rich taste and unique mouthfeel, all while reducing the need for additional fat in the formulation.
Preferred Grains | Benefits |
---|---|
Corn | Provides a subtle sweetness and a slightly nutty flavor |
Rice | Offers a delicate flavor and a smooth, creamy texture |
Wheat | Imparts a robust, earthy taste and adds complexity to the chocolate |
Oat | Brings a hearty and slightly toasty flavor to the chocolate |
Sorghum | Contributes a mild sweetness and a hint of caramel to the chocolate |
Millet | Offers a gentle nuttiness and enhances the overall flavor profile |
Among these preferred grains, rice flour stands out as the most frequently chosen option for creating roasted grain flour in Hershey’s chocolate recipes. Its smooth texture and mild flavor perfectly complement the chocolate, resulting in a delightful combination that appeals to a wide range of palates.
Hershey’s Entry into the Plant-Based Chocolate Market
Hershey has recently made its foray into the plant-based chocolate market by introducing new versions of its iconic Reese’s Peanut Butter Cup and chocolate bars. These innovative products are crafted using oats as a substitute for milk, making them Hershey’s first-ever vegan options.
Recognizing the growing demand for vegan alternatives, Hershey has taken a step forward to provide accessible plant-based options for chocolate enthusiasts seeking healthier alternatives or who have dietary restrictions. By incorporating oats into their recipes, Hershey ensures that individuals with lactose intolerance, allergies, or following a vegan lifestyle can still indulge in their favorite chocolate treats.
This entrance into the plant-based chocolate market aligns with Hershey’s overall commitment to innovation and meeting the evolving needs of consumers. It follows the successful launch of a test market product called Oat Made, an oat-based chocolate bar that received positive feedback.
The introduction of plant-based chocolate further reinforces Hershey’s dedication to creating enjoyable moments for all chocolate lovers while catering to diverse preferences and dietary considerations in the modern market.
Growing Popularity of Vegan Foods
Vegan foods are gaining immense popularity, driven by the increasing number of younger consumers who are seeking sustainable options and exploring alternatives to meat and dairy products. This shift in dietary choices is fueled by various factors, including concerns for animal welfare, environmental impact, and personal health.
The global vegan food market is projected to reach billions of dollars in revenue by 2030, indicating the significant growth and potential of this industry. As more people adopt vegan lifestyles, the demand for plant-based products continues to rise.
While Hershey’s competitors, Nestlé and Cadbury, have already introduced vegan chocolate options in Europe, the U.S. market has been slower in embracing plant-based chocolates.
Sustainable Products and the Rise of Veganism
One of the key drivers behind the growing popularity of vegan foods is the increasing awareness of the environmental impact of meat and dairy production. The livestock industry is a significant contributor to greenhouse gas emissions, deforestation, and water pollution. By opting for vegan alternatives, consumers can make a positive impact on the planet by reducing their carbon footprint.
In addition to the environmental benefits, vegan diets are often associated with improved health outcomes. Research has shown that plant-based diets, when well-balanced, can provide all the necessary nutrients while reducing the risk of chronic diseases such as heart disease, diabetes, and certain types of cancer.
Meeting the Demand for Meat and Dairy Alternatives
As the demand for vegan options continues to grow, food companies are investing in developing innovative and delicious alternatives to meat and dairy products. These alternatives aim to provide the same taste and texture as their traditional counterparts while catering to the dietary preferences of a wider audience.
“The rise of veganism presents a tremendous opportunity for food companies to tap into a market that was once niche but is now rapidly expanding. Offering high-quality, sustainable, and delicious meat and dairy alternatives is crucial in meeting the needs of today’s conscious consumers.”
To cater to the increasing demand for vegan products, Hershey is committed to providing more plant-based options that align with their customers’ preferences. By incorporating sustainable ingredients and innovative techniques, Hershey aims to create vegan chocolates that are not only ethically sourced but also deliver the same indulgence and delight consumers expect from their favorite chocolate brands.
Sustainable Innovation in Plant-Based Chocolate
Hershey’s commitment to sustainability and innovation is exemplified in their efforts to develop plant-based chocolates. By using plant-derived ingredients and environmentally-friendly practices, Hershey is working towards creating a more sustainable future for the confectionery industry.
Benefits of Hershey’s Plant-Based Chocolates | Key Practices |
---|---|
Delicious and indulgent taste | Using high-quality plant-based ingredients |
Sustainable sourcing | Prioritizing ethically and sustainably sourced ingredients |
Environmental impact reduction | Implementing eco-friendly production practices |
Health-conscious options | Developing reduced-sugar and allergen-friendly alternatives |
Hershey’s commitment to sustainability extends beyond their product offerings. The company is actively engaged in various initiatives aimed at reducing their environmental footprint, supporting cocoa farmers, and promoting responsible sourcing practices.
As the vegan food market continues to expand, Hershey remains dedicated to providing a diverse range of chocolate options that meet the evolving preferences of consumers. By embracing sustainable practices and leveraging the potential of plant-based ingredients, Hershey aims to create a future where indulgence and environmental responsibility go hand in hand.
Hershey’s Commitment to Offering More Choices
Hershey understands the importance of consumer choice and the growing demand for products that promote healthier lifestyles. In response to these preferences, Hershey has taken steps to expand its product lineup, offering options that cater to a wide variety of dietary needs and interests. With a focus on providing consumers with more choices, Hershey has introduced organic versions of its popular Reese’s Peanut Butter Cups and is now venturing into the world of plant-based offerings.
By introducing organic variations of its beloved Reese’s Peanut Butter Cups, Hershey gives consumers a guilt-free indulgence option that aligns with their desire for products made with fewer ingredients and free from synthetic chemicals. These organic treats provide a treat experience without compromising on taste or quality.
Hershey is also expanding its plant-based offerings to accommodate the growing number of individuals seeking vegan alternatives and reduced-sugar options. Recognizing the rise in popularity of plant-based diets and the increasing consumer demand for dairy-free alternatives, Hershey seeks to create products that deliver on taste, texture, and satisfaction.
Through a careful selection of ingredients and innovative techniques, Hershey has developed a range of plant-based chocolates that mimic the taste and mouthfeel of traditional milk chocolate. By harnessing the natural flavors of roasted grain flour, Hershey has crafted dairy-free chocolate options that offer a pleasurable eating experience while meeting the needs of those following vegan or dairy-free diets.
“At Hershey, we believe that everyone deserves to enjoy delicious chocolate options, regardless of their dietary preferences or restrictions. Our commitment to offering more choices is driven by the desire to create moments of goodness for individuals seeking healthier alternatives.”
These new additions to Hershey’s product portfolio reflect the company’s dedication to satisfying a diverse range of consumer needs and interests. By continuously expanding its offerings, Hershey aims to create more opportunities for individuals to enjoy their favorite treats without compromising on their personal health goals or dietary requirements.
Next, we’ll explore the raw grains preferred by Hershey for their plant-based chocolates, highlighting the unique qualities they bring to the final product.
Hershey’s Expanded Product Lineup
Product | Description |
---|---|
Organic Reese’s Peanut Butter Cups | Delicious and made with organic ingredients for a guilt-free indulgence |
Plant-Based Chocolate Bars | Crafted using roasted grain flour for a dairy-free, vegan option with the taste and texture of traditional milk chocolate |
Conclusion
In summary, Hershey’s 2023 recipe update showcases the company’s commitment to innovation and meeting the evolving demands of consumers. Their decision to source cocoa through the futures market allows them to obtain cheaper supplies and ensure a sustainable cocoa supply in the future. This strategic move not only gives Hershey a competitive advantage but also demonstrates their dedication to finding innovative solutions.
Furthermore, Hershey’s development of plant-based chocolate options highlights their understanding of the growing consumer preference for vegan and dairy-free diets. By using roasted grain flour in their dairy-free chocolate, Hershey has successfully created a product with a texture and mouthfeel similar to traditional milk chocolate. This expansion into the plant-based market further solidifies Hershey’s commitment to providing more choices for chocolate lovers with dietary restrictions or preferences.
Overall, Hershey’s 2023 recipe update and their foray into plant-based chocolate exemplify their commitment to meeting consumer demands and staying at the forefront of innovation. With a sustainable supply of cocoa and a range of products that cater to different dietary needs, Hershey continues to create moments of goodness for all chocolate enthusiasts.
FAQ
Did Hershey change their recipe in 2023?
Yes, Hershey made updates to their recipe in 2023.
What is the latest news on Hershey’s recipe change?
The latest news on Hershey’s recipe change is that they have altered their recipe in 2023.
How has Hershey’s recipe been modified?
Hershey has made modifications to their recipe in 2023. The details of the changes have not been disclosed.
Why did Hershey change their recipe?
The reasons behind Hershey’s recipe change in 2023 have not been officially stated by the company.
Will there be any further updates to Hershey’s recipe?
The future updates to Hershey’s recipe have not been announced.
Source Links
- https://www.arkansasonline.com/news/2020/nov/21/hershey-changes-the-recipe/
- https://www.foodnavigator.com/Article/2022/06/07/Hershey-replaces-milk-solids-with-roasted-grain-flour-for-improved-dairy-free-chocolate
- https://www.foxbusiness.com/lifestyle/hershey-jumps-plant-based-craze-new-reeses-cups-recipe